At 10:25, Keith Urbahn, the chief of staff for former Defense Secretary Donald Rumsfeld tweeted: "So I'm told by a reputable person that they have killed Osama bin Laden. Hot damn."
The word spread quickly, even as Urbahn subsequently tweeted that he "didn't know if it's true, but let's pray it is."
Mainstream news organizations began reporting that bin Laden was dead about 15 or 20 minutes later. Some, such as CNN and NBC, were tentative at first. Others, including ABC, were more definitive. Fox News Channel was joyful.